What is Google Analytics 4, and What Do I Need To Do?
You’ve probably heard the buzz about Google Analytics 4 (GA4) if you’re involved in digital marketing. With more than 7 million users already signed up,
You’ve probably heard the buzz about Google Analytics 4 (GA4) if you’re involved in digital marketing. With more than 7 million users already signed up,
Marketing is an essential part of any business. In today’s world, having a digital marketing plan is critical. Unfortunately, some business owners are unsure of
Let’s start at the beginning; you might wonder what the Google Display Network is. Each year marketers pour money into the Google Display Network (GDN)
SEO is a key part of any great digital marketing strategy. However, many business owners need help with SEO because it can be hard to
You probably understand the need for digital marketing if you’re a business owner. But with so many options, it can be a bit overwhelming to
Let’s start at the beginning, Pay-per-click (PPC) is a type of advertising where the advertiser pays a fee for each time one of their ads
If you’re a small business owner or you want to expand your business’s online presence, a Google business profile is an excellent place to start.
If you own a business, you probably understand the importance of having a digital presence. A recent poll of small to medium business owners stated
Many business owners understand the importance of Search Engine Optimization (SEO) but don’t know where to start. The elusive, ever-changing Google algorithm can be intimidating;
With over 2 billion active monthly users, Instagram is an excellent platform for sharing photos and videos. It’s also a great way to connect with
Email marketing is one of the most effective digital marketing strategies available today. With 4 billion email users worldwide, most adults have an email address
Social media is an essential part of any business’s marketing strategy. With 3.96 billion users using social media every day, it’s a great way to
The internet has become an integral part of our lives, and it is essential that everyone has access to the same information. Web accessibility is
In today’s world of quick litigation, it’s important to have your bases covered as a business owner. Ethically and legally, websites are considered public places
Search engine optimization (SEO) is essential to any successful digital marketing strategy. It helps businesses rank higher in search engine results, increasing visibility and driving