As a dentist, your main priority is providing quality care for your patients. But digital marketing is key if you want your practice to grow for years to come. In today’s mobile world, digital marketing is more important than ever. At the Dietz Group, we help businesses succeed online. In addition, we specialize in customizing digital marketing plans for dentists. So if you’d like to see your practice grow this year, our team is here to help.
What is SEO? Why is it Important?
SEO stands for Search Engine Optimization, one of our areas of expertise. When a potential patient types a question into a search engine, such as “How to find dentists near me,” each search engine will provide results based on its algorithm. Typically the higher your business appears in those search results, the more traffic your website will get.
When you work with a digital marketing agency, we can build a marketing strategy to help you rise to the top of those search results, maximize your web traffic, and ultimately increase your business. Statistics show that 60% of marketers report that SEO is the greatest source of quality leads for their business.
How Can I Show Up In Search Results As a Dentist?
At the Dietz Group, we use a software called Search Climb. Our team will help you customize your current website for a solid online base camp. We start by focusing on a few core pages; we call these your “trailblazing pages.” Next, we’ll work with you to optimize your content by implementing a keyword strategy, setting up your Google business profile, setting the suitable backlinks, metadata, and descriptions, and cleaning up any functionality issues on a few key pages. All of these changes will help you climb those search results.
From there, we will focus on onsite optimization and technical SEO. We do this through link acquisition and content addition (for most businesses, this is content editing or blogging). We help you establish yourself from other brands and build trust with potential patients.
What Else Should I be Focused On?
Establishing a quality website with high-ranking SEO is a great place to start when entering the world of digital marketing. Once you have those key pieces in place, you can expand your strategy. Many businesses benefit from PPC ads or social media marketing. These can help drive even more traffic to your website, sending more traffic through your door. We have a variety of services that can be customized to your specific needs, and we can help you prioritize your needs to ensure you’re receiving the maximum return on your marketing efforts.
Where Can I Go To Learn More?
At the Dietz Group, we help businesses grow online. No matter where you’re starting from, our team can help. From web design to SEO, PPC ads, and Social media, our team specializes in everything you need to help you grow your business online. Our special Search Climb software takes the guesswork out of SEO. When you work with us, we can make this highly technical complex process simple and stress-free. Contact us today to learn more about how we can help you today!